How HBCUs Could Revolutionize Sports Media Rights by Borrowing a Page from the NBA’s Playbook
These aren’t the only two answers and, again, this isn’t a new conversation. But I believe that a game the magnitude of Florida A&M and Howard University, as well as a classic as prestigious as the Orange Blossom Classic being moved to ESPNU should be a wake up call for our HBCU athletics decision makers to be more judicious in how we utilize our media rights.
We’re leaving money on the table and are missing a tremendous opportunity to truly take our sport to the next level.
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