How Shedeur Sanders Sparked an Unbelievable NFL Draft Ratings Surge No One Saw Coming
After the All-American QB was projected to go anywhere from top-three to top-20, Sanders fell all the way to Round 5 where the Cleveland Browns scooped him up after curiously selecting Oregon’s Dillon Gabriel in the third-round.
According to Jon Lewis of Sports Media Watch, Days 2 and 3 of the 2025 draft drew an average audience of 7.3 million across all platforms — marking a 40% increase over last year’s coverage.
Only the 2020 NFL Draft averaged more second and third night viewers (8.2 million), which makes sense considering the circumstances that occurred that year.
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