Kyle Filipowski’s MVP Win Sparks 27% Surge in NBA Summer League Viewership—What Does This Mean for Basketball’s Future?

Kyle Filipowski’s MVP Win Sparks 27% Surge in NBA Summer League Viewership—What Does This Mean for Basketball's Future?

The Charlotte Hornets went on to win Summer League as the only team with a perfect 6-0 record. The summer slate proved to be a must-see with the likes of Filipowski, No. 1 overall pick Cooper Flagg and Bronny James all participating.

Filipowski will hope to carry the momentum from the Summer League into the 2025-26 NBA season after averaging 9.6 points and 6.1 rebounds in 72 games (27 starts) his rookie year.AdvertisementFlagg unsurprisingly drew much of the attention to the tournament despite his campaign lasting just two games. Still, the former Duke star averaged 20.5 points and 5 rebounds, including 31 points against the Spurs. Flagg’s first game for Dallas became the fourth most-watched Summer League game in the competition’s history.

Flagg unsurprisingly drew much of the attention to the tournament despite his campaign lasting just two games. Still, the former Duke star averaged 20.5 points and 5 rebounds, including 31 points against the Spurs. Flagg’s first game for Dallas became the fourth most-watched Summer League game in the competition’s history.

Flagg unsurprisingly drew much of the attention to the tournament despite his campaign lasting just two games. Still, the former Duke star averaged 20.5 points and 5 rebounds, including 31 points against the Spurs. Flagg’s first game for Dallas became the fourth most-watched Summer League game in the competition’s history.

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