Lions Star Shakes Up Sports World with Surprising New Jordan Brand Partnership
Ever wonder what it takes for a rising NFL star to snag a deal with a giant like Jordan Brand? Well, the Detroit Lions’ very own Jahmyr Gibbs just pulled it off—and it’s got me thinking: how much does an endorsement really say about a player’s future, beyond just what they rack up on the stat sheet? As the Lions gear up with a thunderous offense this season—no Ben Johnson, no problem—it seems Jordan Brand is betting big on Gibbs. This isn’t just some last-minute handshake, either; the deal was quietly inked on his 23rd birthday back in March, marking a new chapter for a running back who’s sprinted straight into the league’s spotlight, co-leading in rushing touchdowns and snagging Pro Bowl honors twice. From his early days as a Nike athlete to now, Gibbs is clearly more than just speed—he’s a tantalizing mix of talent and potential, ready to rattle defenses and brand expectations alike. So, buckle up, because the Lions’ helmet might just shine a bit brighter now—and this young star’s story is just warming up.
The Detroit Lions enter this season with some big expectations.
Their offense is absolutely stacked, and even with Ben Johnson no longer there, they should be just fine.
That’s why Jordan Brand decided to make a commitment to one of the Lions’ young stars.
As shown by The Detroit Times on X, they signed veteran running back Jahmyr Gibbs to their already stacked roster of NFL players.
Jahmyr Gibbs has officially signed his endorsement deal with Jordan Brand
pic.twitter.com/yjPilBG7NU
— 𝔗𝔥𝔢 𝔇𝔢𝔱𝔯𝔬𝔦𝔱 𝔗𝔦𝔪𝔢𝔰
(@the_det_times) Notably, this was a long time in the making, as it was reported that he actually signed this deal on his 23rd birthday, perhaps coincidentally, which was on March 20, 2025.
It’s also worth noting that Gibbs actually used to be a Nike athlete when he first came out of Alabama, but this will be an easy transition to make, given that they work under the same parent company.
Gibbs is coming off the best season of his career, co-leading the league in rushing touchdowns and earning his second Pro Bowl nod.
He’s one of the fastest and most dynamic running backs in the game, and he lived up to the hype when he was given a bigger role after David Montgomery fell with an injury.
Gibbs clearly has a higher upside and a more complete skill set than his veteran teammate; yet, it appears the Lions would rather have him in a committee.
Being a speedster with big-play potential on every carry, they may want to keep him fresh and keep opposing defenses guessing.
Whatever the case, the future is bright for the former first-round pick, and he’s just getting started.
The post Lions Star Has Signed A Deal With Jordan Brand appeared first on The Cold Wire.
Post Comment