LSU Proposes Bold Jersey Ads to NCAA—Could This Revolutionize College Football Sponsorship?
SEC commissioner Greg Sankey has spoke on the matter as well. He knew that something like this was coming because at the end of the day, it’s an easy way for schools to make more money.
“We’ve had jersey patches in bowl games,” Sankey said. “I would anticipate there’s going to be a continuing push (for new revenues), and we’re going to have to come to some agreement in this new environment on where those limits exist.”
Like so many other changes happening in college sports, this is one that the majority of fans won’t like if it does get approved. Iconic uniforms are a big part of college football, and the LSU football team has a good one. People are worried about the sport becoming a big advertisement, and it seems to be trending in that direction.
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