Why the NHL’s Sun Belt Struggle Might Be Its Greatest Untapped Opportunity
2. Playoff revenues are simply higher in the more established markets, which drives more revenue league-wide and boosts the cap, player pay and overall outlook. More small markets playing the biggest games of the season means lower revenue growth.
Revenue in Original Six markets, for example, is roughly 35 percent higher than that of the nine Sun Belt teams.
3. Fans in hockey’s more traditional markets are increasingly crying foul when it comes to a perceived advantage some of these teams have due to their more favorable state tax laws.
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