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You Won’t Believe Which College Football Program The Athletic Just Crowned Most ‘Valuable’—The Results Are Shocking!

You Won’t Believe Which College Football Program The Athletic Just Crowned Most ‘Valuable’—The Results Are Shocking!

Georgia and Ohio State were ranked second and third in this study, respectively. 

College Football: Cotton Bowl: Ohio State TreVeyon Henderson (32) in action, runs with the football vs Texas at the AT&T Stadium.
Arlington, TX 1/10/2025
CREDIT: Greg Nelson (Photo by Greg Nelson/Sports Illustrated via Getty Images)
(Set Number: X164661 TK1)Greg Nelson/Getty Images

Historic programs such as Notre Dame and Michigan also received respectable valuations.  

Here’s the full top 10: 

  1. Texas ($2.38 billion)
  2. Georgia ($1.92 billion)
  3. Ohio State ($1.9 billion)
  4. Notre Dame ($1.85 billion)
  5. Michigan ($1.83 billion)
  6. Alabama ($1.74 billion)
  7. Oklahoma ($1.49 billion)
  8. USC ($1.4 billion)
  9. Tennessee ($1.37 billion)
  10. LSU ($1.23 billion)

As of now, Houston as the lowest valuation at $91 million. Cincinnati and Wake Forest were also towards the bottom of the list. 

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