2026 MEAC/SWAC Challenge on ABC Shatters Expectations—What Unexpected Moment Everyone Can’t Stop Talking About!
— ESPN PR (@ESPNPR) September 1, 2026
The numbers come from ESPN Events, which, in a statement, cited the ratings numbers using Nielsen Big Data plus panel measurement. Viewership is up, with a 10% increase over last year’s matchup, which featured North Carolina Central and Southern University. North Carolina Central won 31 to 14, with an audience of 1,092,151 viewers. North Carolina Central won 31 to 14, with an audience of 1,092,151 viewers.
The matchup kicked off in prime time on ABC against stiff competition from both HBCU football and other FBS and FCS programs. Prairie View A&M was facing off against Tarleton State in the inaugural Chancellor’s Cup game on ESPN2, with Texas Southern and North Carolina Central matching up on HBCU GO. Tennessee State and Jackson State were facing off in the John Merritt Classic on ESPN Plus. The matchup occurred before ESPN Unlimited’s integration into the YouTube TV app.
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