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CFB Analyst Shreds Oregon: Is Their ‘Logo and Brand Identity’ All They’ve Got?

CFB Analyst Shreds Oregon: Is Their ‘Logo and Brand Identity’ All They’ve Got?

This team has already failed to meet preseason expectations, but its present resurgence should carry weight. Hunt does raise an important point, though. Since the Ducks do not have a superior opponent left on the schedule — Michigan, Michigan State and Washington — they must win convincingly. If Oregon football dominates, and Kentucky, Texas Tech, Wake Forest, Houston and Iowa all lose once, there is a chance the Eugene-based school sneaks into the CFP.

Brand recognition helped keep the Ducks relevant after they fell to 4-3. They are no longer using it as a crutch, however. Their back-to-back Big Ten triumphs stand on their own.

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