Exclusive: The Untold Story Behind the $295 ‘Knicks Girl’ T-Shirt That Caught a Star Player’s Wife’s Eye at MSG
Ratelband immediately contacted the factory she uses in Italy to rush a bulk order.
Her “I’m a New York Knicks Girl” shirt was only sold at the exclusive Delta Lounge at MSG last season, and after the first batches sold out, she was asked to design additional Knicks merch.
“I made a beautiful presentation with sketches and ideas and went into MSG. I was so nervous, it was a huge boardroom with a lot of people to present to. But they loved everything,” said Ratelband.
Ratelband, who moved to New York from the Netherlands in 2014, said her Knicks partnership has special meaning because the term “Knickerbockers” comes from the name of the trousers the original Dutch settlers to Manhattan wore in the 1600s.
“And since I’m Dutch, I just feel like it’s such a perfect collaboration,” she said.
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