Soccer’s Future in America Hangs in the Balance as Kewsong Lee Steps into USL Power Seat
The United Soccer League (USL) sent shockwaves throughout the American soccer business world on Tuesday when it announced the addition of BellTower Partners as a strategic investment partner, with BellTower CEO Kewsong Lee joining the USL Board of Directors as Vice Chair alongside Chief Executive Officer Alec Papadakis and Chairman Rob Hoskins.
“Kewsong and BellTower are joining the USL at a moment of tremendous opportunity,” Papadakis said. “The investment underscores their confidence in, and alignment with, our vision for the future of the USL. It strengthens our ability to deliver on that promise by advancing top-tier Division One, introducing promotion and relegation, and aligning American soccer more closely with the global game.”
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