Kyle Whittingham’s Shocking $50 Million Forecast Leaves Fans Reeling—What It Means Next
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Some fans will hate the monopolistic approach college football is about to have. But this is the evolution of the sport in real time. The players’ right to get paid and have a seat at the table comes with a market built on high-dollar values. There’s no salary cap, union, collective bargaining, or oversight for representation. This is the Wild West with a serious need for reform.
Despite players wanting the most for the college experience, there’s no change to the product on the field. Whittingham understands the other side, but he’s still going to coach and make decisions to give him the best roster available. Even with $50 million and beyond is right around the corner.

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