How the NBA’s Controversial Dress Code Sparked an Unstoppable Fashion Revolution
Take Cavaliers star Darius Garland, considered one of the team’s most fashionable players. He marvels at how far things have come.
“The league implemented a dress code 20 years ago – that’s crazy,” Garland says. “Now we can put on our own stuff. We can express ourselves.”
To Garland, fashion and business are intertwined.
“A lot of guys have different avenues of revenue with clothing pieces,” he says. “Guys have Lululemon deals, Armani deals. It’s crazy now. With the dress code not being a dress code anymore, it’s giving us money we can put in our pockets, and it lets us express ourselves.”
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