College Sports on the Brink: This Week’s Crucial Meetings Could Change Everything Forever

College Sports on the Brink: This Week's Crucial Meetings Could Change Everything Forever

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Steve Bornstein, the architect of NFL Network who also worked for a decade as ESPN’s CEO, describes the plan as “the right path” and believes the SEC and Big Ten should “do something for the greater good.”

“If the answer is maximizing the value of college football, there is an approach,” Bornstein said. “It is consolidating rights.”

There are detractors. That includes executives from the two most prominent college football rights-holders, ESPN and Fox, who, when contacted recently, privately cast doubt that their network would pay twice the amount for a consolidated product. “It makes no sense to us,” said one official who wished to remain anonymous.

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