College Sports on the Brink: This Week’s Crucial Meetings Could Change Everything Forever
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“It’s not sustainable,” said Ohio State president Ted Carter, who sits in one of the most influential seats within college athletics. “Something’s going to have to give.”
Sensing a vulnerability within the industry and fearing for its future, outside entities are mobilizing in an attempt to deliver capital to cash-craving schools and create a new governance structure. Two external movements — mostly independent of one another — are having the most success among high-ranking college executives:
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